LIL MAA’S
Lil Ma’as—Branding and Social Media Campaign As part of a team, I worked to establish branding guidelines for a goat products company. This was an interesting challenge, as the direction of the company itself changed during the process. I took the lead in creating a social media campaign that would work despite the sudden change, and helped lead the team past the finish line when needed.
THE ABDITORY
The Abditory I believe that design, as with anything, is something that needs to be practiced regularly. The Abditory is a fictional company, but for this exercise I treated it as real. With a strong focus on typography, I created a logo, business card, and sample letterhead as a way to strengthen my design skills.